AI Insights · Timothy · October 2025
Top 5 iOS Beauty Retail Apps in South Africa: Q3 2025 Performance
Explore the performance trends of the top beauty retail apps on iOS in South Africa during Q3 2025, highlighting download and revenue statistics.
The third quarter of 2025 saw varied performance across the top beauty retail apps on iOS in South Africa. Here's a closer look at the download trends and user engagement for the leading apps in this category, based on data from Sensor Tower.
Standard Skin & Beauty experienced a significant spike in downloads during the week of July 21, reaching approximately 2.6K. This peak was followed by a more stable period, with downloads ranging from 170 to 845 in subsequent weeks.
SKIN functional showed a gradual increase in downloads early in the quarter, peaking at 146 in the week of July 21. This was followed by a decrease, with weekly downloads fluctuating between 16 and 89 towards the end of the quarter.
Wonder Beauties maintained a relatively stable download trend, with numbers ranging from 10 to 46 weekly. The highest activity was seen in the week of August 25.
FragranceX.com saw a notable increase in downloads during the week of September 22, reaching 59, after experiencing lower activity earlier in the quarter.
Finally, Beauty Of Seoul had a subdued presence, with downloads peaking at 88 in the week of July 14 before dropping to minimal numbers by the end of the quarter.
For more detailed insights and data on these apps, visit Sensor Tower.
